In February 2014 the world's largest bitcoin exchange, Mt. Gox, declared bankruptcy. The company stated that it had lost nearly $473 million of their customers' bitcoins likely due to theft. This was equivalent to approximately 750,000 bitcoins, or about 7% of all the bitcoins in existence. The price of a bitcoin fell from a high of about $1,160 in December to under $400 in February.
This dramatic volatility attracted global attention with the mainstream media running near-daily reports on the price of Ether. The publicity generated has been a major boon for the ecosystem, attracting thousands of new developers and business ventures alike. In 2018 the amount raised through Ethereum-enabled ICOs reached almost $8bn, increasing from just $90m in 2016. While the price of Ethereum has faced extreme volatility over the years, it is this volatility which has driven interest. After every boom and bust cycle, Ethereum comes out the other side with a fundamentally stronger platform and a broader developer community backing it. These fundamental improvements would suggest a positive long-term outlook on the price of Ethereum.
Bitcoin has been criticized for its use in illegal transactions, its high electricity consumption, price volatility, and thefts from exchanges. Some noted economists, including several Nobel laureates, have characterized it as a speculative bubble. Bitcoin has also been used as an investment, although several regulatory agencies have issued investor alerts about bitcoin.